About | Mary van de Wiel



I’ve been an incurable doodler all my life.  Finally, bit by bit, those damn doodles took over my life and refused to be doodles anymore.

This is my story of Black Line Crazy.

Brooklyn, New York 2008  Imagine eight people coming for dinner. With only one long table, a huge roll of butcher’s paper and several widths of black tape, I get to work.  (I’m in heaven.) People walked away that night filled up with the memory of black line madness. No one gave a damn about the food. I was hooked and BlackLineCrazy was born.


San Miguel de Allende, Mexico 2012 Four months here. Life was feeling big.  I knocked on the door of artist Gerarado Ruiz, rented a studio and started with a brush and a can of black house paint.  I played with the resident artist’s dogs, sighed with happiness. And life changed.


doodle1FIrst BLC painting in San Miguel. mexico_stamp_big

Brooklyn, New York 2013 Back in Brooklyn, I had this strange desire to climb a ladder. (Who doesn’t want to paint floor to ceiling?)  A salute to my fab graffiti-artist-neighbor @ElleStreetArt who inspired me. (And Finn, my sweet 13 year old who was patient with me.) I painted until I ran out of wall.

Van w blc glassesFinn blcphotogreenpointphotodoodle12

Sydney, Australia 2014 Here I am working, writing, brand consulting, tutoring and guest lecturing at The University of Sydney’s Business School/Masters Program. And, of course, loving the blue skies & swooping cockatoos. I rent a studio in Paddington where I’m always at my happiest painting. The overhead fan moves air in circles around BlackLineCrazy. And me.

Paper hat anyone? Day 1º Art ChallengeBlows hot air in circles.Cut outs

Sydney, Australia 2015 Excited to celebrate my first exhibition at Saint Cloche Gallery in Paddington: August 11-September 1, 2015. The show, Black Line Boogie, has a three-week run showcasing BlackLineCrazy paintings on canvas, paper, fabric and furniture – and ceramics by Jan Howlin. Almost a sold-out show! (Take a look at the Exhibitions link for a video of Opening night.) At the end of the year, I wrap up the Sydney studio, head for Los Angeles where I continue to develop BlackLineCrazy madness, run workshops for business women and lecture at UCLA.

Paper hat anyone?blc_exibitionBLB_logo_RGB_300ppiBLB show

saintMarkRoeder & VanBW_16

San Miguel de Allende, Mexico 2016 – 2017 This is a magical place. I’m working here right now, skipping back and forth to New York, developing Black Line Crazy and running my NY Brand Lab workshops, consulting with US clients and 1:1 coaching.

FIRST EXHIBITION IN MEXICO | August 6-September 30 2016 at Galeria Manuk at the prestigious Fabrica La Aurora,  August 6 – September 30, 2016. Artist Lourdes Rivera’s gallery (her pic below/left) showcased BlackLineCrazy paintings on canvas, lighting and custom-designed 100% woven rugs.


• POP UP | December 2-3 2016  What an extraordinary ten-hour exhibition it was!  Special thanks to my friends, new friends and the SMA community for the support and showing up. POP UP Opening Party Cocktails on Friday, Dec 2 was packed out! New Black Line Crazy work was on show__from paintings on paper and canvas to new products with BLC printed materials designed for lighting, rugs, furniture and things to wear, wrap and flaunt! Imagine 100% wool woven throws, messenger bags, clutches, shopping bags and more. Check the POP UP MEXICO link to see photos from the show.


P.S. When I’m not working on BlackLineCrazy, you’ll find me inhabiting a different kind of world. The world of personal and business branding. But actually, now that I think about it, they’re not that different. Both worlds are about tapping into our own creativity to bring meaning and purpose to life, living and loving. The lot. Want to know more about my work? You’ll find more links than you’ll ever need on the Contact page!

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